How it runs for gyms, fitness and wellness studios
Every package carries a short note on the changes that matter this month.
What is outsourced financial reporting?
Outsourced financial reporting means a remote accounting team prepares your periodic financial statements and management reports instead of an in-house controller. The team works from your own accounting file, applies a consistent close and review process, and issues a report pack on a fixed date each month. You keep the data, the software and the decisions.
What we handle for gyms, fitness and wellness studios
- Report revenue by product line, location and channel including aggregator visits
- Show revenue per active member per month with discounts and freezes made visible
- Present revenue and cost per class by instructor and time slot with attendance
- Track deferred revenue movement, breakage and failed-payment recovery each month
- Attach a plain-language note on the month's changes and open decisions
The KPI that matters here
Monthly package delivered with revenue per member and per class, tied to reconciled books and the booking platform.
Fitness compliance notes
Auto-renewal and health club statutes
State automatic-renewal laws require clear disclosure of recurring terms, affirmative consent and an easy cancellation path, and many states also have health club statutes that limit contract length, set cancellation rights and may require a bond for prepaid memberships. We keep the signed agreement and consent with each member's billing record and report prepaid balances so your counsel can confirm bonding needs; the legal review is theirs.
Deferred revenue for prepaid plans and packs
Annual memberships, class packs and training packages are liabilities until the service is delivered. We hold them in deferred revenue, release them from attendance and session logs, track expired and unused balances under your published policy, and report the liability monthly so lenders, buyers and your tax preparer see the obligation behind the cash.
Card-on-file and stored-credential rules
Card networks require a member's consent before a card is stored, disclosure of the recurring amount and schedule, and notice before a trial converts to a paid plan. Our agents never take or store card numbers; members enter cards through your booking platform or Stripe, and we reconcile the consent date to the first charge when a dispute is raised.
Sales tax on memberships and retail
Some states tax gym memberships and class fees, most tax retail and supplements, and a few treat personal training differently from group classes. We map each product in your booking platform to its tax treatment, reconcile tax collected to the ledger by state each month, and prepare the workings for your filing.
Fitness software we work in
- Stripe
- QuickBooks Online
- Xero
- Square
- Gusto
- Mindbody
- Zen Planner
- Mariana Tek
- ABC Fitness
- All 50 platforms
More for gyms, fitness and wellness studios
Other services for fitness
Financial reporting in other industries
Frequently asked questions
Which reports matter most for a gym or studio?
Revenue per active member, revenue by product line, revenue and cost per class by instructor and time slot, instructor and trainer cost as a percent of class and training revenue, deferred revenue movement, failed-payment recovery rate, aggregator yield per visit, retail margin and cash net of liabilities. Together they explain nearly every movement in the bottom line. Balance sheet and location views complete the package.
Can you report profitability by class, instructor or time slot?
Yes. The booking platform records attendance, product used and instructor for every class, and payroll records the cost of teaching it. We attribute membership revenue across classes attended and pack revenue to the classes redeemed, then compare each class's revenue with its instructor cost. The result shows which time slots and formats carry the schedule and which are subsidized.
How do you report revenue per member?
Recognized membership and pack revenue for the month is divided by the average number of active members from the booking platform, with frozen members shown separately. The trend is reported alongside the standard price list, so the gap between list price and what members actually pay, caused by intro offers, legacy rates and discounts, is visible and can be managed.
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